Egmont signs atmospheric picture book for dementia awareness

Egmont Publishing has struck a deal with Rachel Ip for a sensitive picture book which offers a gentle introduction to memory loss and dementia.


The Forgettery invites pre-schoolers to enter a warm, atmospheric world whilst simultaneously offering comfort to families affected by dementia. The Forgettery will be brought to life by Oscar’s Book Prize winner, Laura Hughes. Melissa Fairley, Publishing Director, signed the deal for World Rights in all languages with Lydia Silver on behalf of Clare Wallace at Darley Anderson Children’s Book Agency and the illustration deal was with Arabella Stein at The Bright Agency.

The Forgettery will publish August 2020.

Melissa Fairley said, “The World Health Organisation puts the number of people who have dementia at nearly 50 million worldwide so opening up conversations about this challenging topic has never been more important. The Forgettery can be enjoyed as an adventure story where a grandmother and granddaughter explore a fantastical world where memories can be rediscovered as well as newly made.”

Rachel Ip said, “I’m delighted to be working with the wonderful team at Egmont and thrilled that The Forgettery is being illustrated by Laura Hughes. The Forgettery is a story about love and family. It’s about remembering and treasuring our strongest and most precious memories and making new ones together. For some families, I hope The Forgettery can be a small bridge to discuss big topics of memory loss and dementia with young children at home.”

Rachel Ip

Rachel Ip has always loved language and literature. After studying modern languages and linguistics at Cambridge University, Rachel worked in marketing communications for over 10 years. She was born in the UK and has lived in France, Belgium and Hong Kong. She speaks French, German and just enough Cantonese that she won’t get lost or go hungry. Rachel Ip’s The Last Garden was announced earlier this year and will be published by Hodder Children’s Books also in 2020.

Laura Hughes

Laura Hughes studied illustration at Kingston University and is the Oscar’s Book Prize 2018 winner behind There’s a Pig up my Nose. Laura is also the illustrator and artist behind Daddy’s Sandwich, nominated for the Kate Greenaway Medal 2016. She has worked with several publishers including Bloomsbury, Harper Collins US and Faber & Faber. She lives in east London with her cat.

The Forgettery by Rachel Ip and illustrated by Laura Hughes publishes August 2020 in paperback, £6.99, age 3+

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